Facebook: Creepy Stalker or Brilliant Advertiser?

Project Description: We created ten fake Facebook accounts to see how "likes" and friends would affect advertising. After some initial difficulties, we discovered that Facebook only advertises when a user has either friends or a location. Other interesting results include one of the accounts receiving friend requests from real people and another account being discovered by Facebook as a fake. This experiment led to us to question the right Facebook has to use personal information for the sake of advertising.